Alat ukur yang paling banyak digunakan dalam dunia usaha saat ini adalah Analisis SWOT dan Balanced Scorecard. Freddy Rangkuti menggabungkan dua model popular tersebut menjadi kekuatan baru yang berdampak sangat dahsyat terhadap strategi dan kinerja perusahaan. Penggunaan kedua alat ukur ini secara sinergis akan menghasilkan kecepatan dan kemudahan dalam memantau dan mengendalikan jalannya suat…
Ron Ireland was one of the leaders in Wal-Mart's effort to develop its supply chain processes for collaborative forecasting and replenishment execution using retail links for communicating point-of-sale, forecasts, and inventory information to its suppliers. As a result he helped pioneer the retail industry standard called Collaborative Planning, Forecasting and Replenishment (CPFR). This colla…
Buku ini merupakan panduan lengkap tentang bagaimana organisasi menyusun Standard Operating Procedures (SOP) secara efektif, agar dapat membantu mengatur pembuatan semua keputusan dan tindakan di dalam organisasi, baik untuk aspek operasional maupun administratif. Melalui buku pedoman ini, anda akan memahami dengan jelas, apa, mengapa, dan bagaimana SOP yang efektif harus disusun. Buku ini tela…
Strategic Management: Competitiveness and Globalization, 5th edition provides the most modern, relevant, and complete presentation of strategic management today. Authors Michael A. Hitt, R. Duane Ireland, and Robert E. Hoskisson thoroughly revise each chapter, incorporating cutting-edge along with current examples, research and findings to accurately portray today's global business environment …
Untuk bisa sukses bersaing dalam era globalisasi dan liberalisasi perdagangan, perusahaan-perusahaan di Indonesia mesti melakukan redefinisi pemasaran. Mengapa? Karena pemasaran mesti mengikuti perubahan suatu variabel yang sangat menentukan. Menjadikan pemasaran sebagai jiwa dan tidak lagi menjadi satu anggota tubuh perusahaan. Artinya, pemasaran bukan hanya monopoli fungsi pemasaran, tapi men…
Buku Perilaku Organisasional ini pada dasarnya membahas perilaku manusia dalam organisasi. Level analisisnya terdiri dari tingkat individu, tingkat kelompok, dan tingkat organisasi. Pembahasan pada tingkat individu meliputi kemampuan, pembelajaran, kepribadian, persepsi, sikap, motivasi, dan stress. Pada tingkat kelompok membahas tentang perilaku kelompok, pengambilan keputusan, komunikasi, kep…
For business executives, complexity and uncertainty often characterizes the competitive landscape and strategic choices surrounding technology and innovation. In this fascinating and enjoyable new read, e-business expert Dave Rochlin dispels many of the myths, and outlines the primary factors which determine why some firms thrive while others flop in adopting or introducing new technology. Draw…
Dalam buku ini penulis berusaha untuk memberikan gambaran mengenai pelaksanaan pemeriksaan akuntan yang dilakukan oleh Kantor Akuntan Publik (KAP). Karena itu selain membahas pengertian auditing secara teoritis, penulis juga memberikan contoh-contoh kertas kerja pemeriksaan yang diharapkan bisa memberikan gambaran kepada para mahasiswa yang mengikuti kuliah auditing namun belum mempunyai gambar…
Riset operasi adalah suatu metode pengambilan keputusan yang dikembangkan dari studi operasi-operasi militer selama Perang Dunia II. Keberhasilan-keberhasilan dari kelompok-kelompok studi militer ini telah menarik kalangan industriawan untuk memberikan berbagai solusi terhadap masalah-masalah manajerial yang rumit. Saat ini, riset operasi mendapatkan pengakuan sebagai mata ajaran yang penting d…
Managing Human Resources gives future managers a solid business understanding of human resource management skills. The approach used in this text makes human resources relevant to anyone who has to deal with HR issues in the workplace, even those who do not hold the title of manager. The Eighth Edition is updated to include new introductory vignettes, new case studies, and a focus on emerging t…
Principles of Internet Marketing: New Tools and Methods for Web Developers, International Edition helps readers understand the "why" behind the "how" of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build re…
This edition covers the issues surrounding human resource and personnel management, tackling contemporary issues such as cultural diversity, ethics, globalization and the impact of HRM on corporate strategy.
Information technology professionals will gain invaluable information with this updated resource on how to connect concepts to key business areas. These areas include accounting, finance, marketing, management, human resources, and operations. The new edition provides concise and accessible coverage of core IT topics. Do It Yourself activities show them how to apply the information on the job. …
Management of Information Security, International Edition primarily focuses on the managerial aspects of information security, such as access control models, information security governance, and information security program assessment and metrics. Coverage on the foundational and technical components of information security is included to reinforce key concepts. The third edition includes up-to…
Focusing on managing for quality, this text features the real-world problems that confront managers, designers, engineers, marketers, operations personnel, users, and others involved in the quality function.
Organization and Management is an introduction to theories and contemporary practice in cross-border business management. The book reviews the practice of management where a home-market approach no longer achieves and sustains success in an increasingly competitive global environment. Readers will learn about the experiences of companies in many industries operating in countries such as Arge…
As more firms move outside the domestic borders into the dynamic world of international business the globalisation of world markets appears to be gaining momentum. This globalisation of business is forcing managers to grapple with complex issues as they seek to gain or sustain a competitive advantage. Faced with unprecedented levels of foreign competition at home and abroad firms are beginning …
In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term is an oxymoron -- that strategy cannot be planned because planning is about analy…
What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think -- or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics for the 1,000 largest U.S. corporations, identifying 3% who've consistently outperform their industry's averages…
This up-to-date quick reference guides the reader through the most popular SAP module. It includes material on SAP ERP Financials, SAP FICO, and SAP R/3. Unlike most books that only provide questions and answers for certification or interview preparation, this book covers fifty common business situations related to ERP Financials/FICO and provides practical solutions for them. In addition, the …