Gaya APA

Kim, C, W., Mauborgne, R. (2015). Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant : How to Create Uncontested Market Space and Make the Competition Irrelevant (1). United States of America: Harvard Business School Publishing.

Gaya MLA

Kim, Chan, W., Mauborgne, Renee. "Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant : How to Create Uncontested Market Space and Make the Competition Irrelevant". 1 United States of America: Harvard Business School Publishing, 2015. Text.