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Marketing Management
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.
Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
Ketersediaan
JAK 4710 C1 | 658.8 Kot m | Perpustakaan Universitas Buddhi Dharma Tangerang | Tersedia |
Informasi Detil
Judul Seri |
-
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No. Panggil |
658.8 Kot m
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Penerbit | pearson : England., 2013 |
Deskripsi Fisik |
679 hlm 27 cm
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Bahasa |
English
|
ISBN/ISSN |
9780273779834
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Klasifikasi |
658.8
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Tipe Isi |
-
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Tipe Media |
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Tipe Pembawa |
-
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Edisi |
14
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Subyek | |
Info Detil Spesifik |
-
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Pernyataan Tanggungjawab |
-
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Versi lain/terkait
Tidak tersedia versi lain