Organization and Management is an introduction to theories and contemporary practice in cross-border business management. The book reviews the practice of management where a home-market approach no longer achieves and sustains success in an increasingly competitive global environment. Readers will learn about the experiences of companies in many industries operating in countries such as Arge…
As more firms move outside the domestic borders into the dynamic world of international business the globalisation of world markets appears to be gaining momentum. This globalisation of business is forcing managers to grapple with complex issues as they seek to gain or sustain a competitive advantage. Faced with unprecedented levels of foreign competition at home and abroad firms are beginning …
Program Highlights Clear charts and explanations * Student-friendly grammar charts with clear information. * Examples accompanied by clear explanations. * Minimal grammar terminology for ease of understanding. In-depth grammar practice * Immediate application of grammatical forms and meanings. * A variety of exercise types including warm-up, comprehension, completion, reading, listening, interv…
C++Builder 6 Developer's Guide is revised for the latest version of C++Builder, the biggest update to C++Builder in years. C++Builder is an ANSI C++ IDE. The Version 6 adds BizSnap, a tool to build Web Services using XML/SOAP, .NET, and BizTalk from Microsoft, and SunONE from Sun Microsystems. Other new components include WebSnap for Web application development, DataSnap for database developmen…
Menguasai Pemrograman Database dengan Visual Basic 6 (Buku 1) ini memberikan pembahasan yang sangat lengkap mengenai teknik-teknik yang menjadikan Visual Basic sebagai sarana yang ideal untuk mengembangkan suatu database. Anda tidak dituntut untuk memiliki pengalaman di dalam pemrograman database terlebih dahulu, karena buku ini mampu mengajarkan segala aspek database, mulai dari perancangan GU…
Modern Portfolio Theory and Investment Analysis, 9th Editionexamines the characteristics and analysis of individual securities, as well as the theory and practice of optimally combining securities into portfolios. It stresses the economic intuition behind the subject matter while presenting advanced concepts of investment analysis and portfolio management. The authors present material that c…
This introduction to designing high-impact websites shows how to combine an understanding of design principles with the right images and the right authoring software to create visually compelling Web sites that offer a first-rate user experience. In a highly practical approach, the reader is introduced to essential features of basic programs of Web design-Macromedia Dreamweaver and Flash plus H…
Economic Development in Asia, 2e provides the reader with an in-depth theoretical and empirical analysis of current economic trends and policy issues in the countries that comprise developing Asia a vast region extending from the Indian subcontinent to China and Japan. Each chapter begins with a theoretical foundation that provides the basis for a detailed discussion of major micro- and macr…
Real case studies on Internet fraud written by real fraud examiners Internet Fraud Casebook: The World Wide Web of Deceit is a one-of-a-kind collection of actual cases written by the fraud examiners who investigated them. These stories were hand-selected from hundreds of submissions and together form a comprehensive, enlightening and entertaining picture of the many types of Internet fraud in …
In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term is an oxymoron -- that strategy cannot be planned because planning is about analy…
The 4th edition of Systems Analysis and Design continues to offer a hands-on approach to SA&D while focusing on the core set of skills that all analysts must possess. Building on their experience as professional systems analysts and award-winning teachers, authors Dennis, Wixom, and Roth capture the experience of developing and analyzing systems in a way that students can understand and apply. …
This introduction to compilers is the direct descendant of the well-known book by Aho and Ullman, Principles of Compiler Design. The authors present updated coverage of compilers based on research and techniques that have been developed in the field over the past few years. The book provides a thorough introduction to compiler design and covers topics such as context-free grammars, fine state m…
Flash Professional CS6 is such a powerful program that it can seem overwhelming to new or occasional users. With this book readers get a solid grounding in the fundamentals of the most recent version of the software.
As more companies build their Web sites on Windows NT, popular database programs like FoxPro and SQL Server are becoming valuable applications for the Web. Web database authority Brian Jepson explains exactly how to add a database to enhance either an existing or new Web site. From Internet fundamentals like TCP/IP, Perl and ODBC to practical advice on designing and developing a Web database, t…
What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think -- or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics for the 1,000 largest U.S. corporations, identifying 3% who've consistently outperform their industry's averages…
Technology is all around us. It is so pervasive in our daily lives that we may not even recognize when we interact with it. Despite this fact, many companies have yet to leverage information technology as a strategic weapon. What then is an information technology executive to do in order to raise the prominence of his or her department? In World Class IT, recognized expert in IT strategy Pet…
Get complete details on Red Hat Linux installation, administration, management, and troubleshooting. You'll learn to master the major GUIs—Gnome, KDE, and the FVWM windows manager, plus you'll get step-by-step coverage of dual boot installation.
The standards for usability and interaction design for Web sites and software are well known. While not everyone uses those standards, or uses them correctly, there is a large body of knowledge, best practice, and proven results in those fields, and a good education system for teaching professionals "how to." For the newer field of Web application design, however, designers are forced to reuse …
Whether you're an experienced webmaster new to OpenVMS or an old OpenVMS hand new to webservers, this book will save you time and help you do your job better. The book points out similarities and differences between Unix and VMS, contains a management-friendly explanation of VMS's suitability for 24x7 operation, explains web concepts like authentication and access control models clearly (includ…
This book serves as an introduction to game theory for students with no prior game theory knowledge, or with limited background in economics and mathematics. It is specifically designed to provide an intuitive and accessible interdisciplinary approach to game theory, while simultaneously exploring cooperative games, repeated play, correlated equilibrium, and a range of applications.
This book offers tips and strategies for producing impressive graphic effects using the PC. With the 16-page full-color insert, readers can see the captivating graphics that can be created. Demonstrates various graphics programming techniques, including advanced morphing, 3-D modeling, and digital image manipulation Teaches general algorithms used by professional graphics programmers CD-ROM …
For undergraduate systems analysis and design courses.Kendall and Kendall's Systems Analysis and Design, 8e, is a human-centered book that concisely presents the latest systems development methods, tools, and techniques to students in an engaging and easy-to-understand manner.
Gujarati's "Basic Econometrics" provides an elementary but comprehensive introduction to econometrics without resorting to matrix algebra, calculus, or statistics beyond the elementary level. Because of the way the book is organized, it may be used at a variety of levels of rigor. For example, if matrix algebra is used, theoretical exercises may be omitted. A CD of data sets is provided with th…
Database Processing: Fundamentals, Design, and Implementation, 15th Edition, is a thorough and modern look at database processing fundamentals that’s designed to get readers straight to the point. This 40th anniversary edition has been refined and updated to reflect contemporary teaching and professional workplace environments and methods, address the latest software, and expand upon new and …
You saw it at the NAB (National Association of Broadcasters) convention; now you need it on your desktop! Here to make sure you start taking advantage of Premiere Pro 1.5's advanced features immediately is a task-based guide that guarantees success-without forcing you to miss a step in your own busy production schedule! Employing the same task-based, step-by-step instructions and strong visual …
Dreamweaver is Macromedia¿s sophisticated and powerful tool for professional Web site design and production. It is used for everything from designing home pages to full-scale commercial Web sites, and is widely acclaimed as the best, most popular Web authoring tool for professional Web developers and designers. Sams Teach Yourself Macromedia Dreamweaver MX in 24 Hours is tailored specific…
This book distinguishes itself from other Java titles in that it does not assume prior programming experience and introduces object-oriented techniques early and explores them extensively. The book is interspersed with step-by-step exercises illustrating the concepts as they are explained. Java applications, using JDK, are introduced prior to applets so a user has a more thorough understanding …
Discovering Computers 2009 provides students with a current and thorough introduction to computers by integrating the use of technology with the printed text. This Shelly Cashman Series text offers a dynamic and engaging solution to successfully teach students important computer concepts through exciting new exercises that focus on problem solving and critical thinking, along with online reinfo…