Pelatihan yang hebat menciptakan manajer yang hebat pula. Dan tidak ada bentuk pelatihan yang ampuh yang lebih bagus daripada pembelajaran melalui pengalaman. Buku ini merupakan sumber bacaan praktis yang menawarkan aktivitas pembelajaran melalui pengalaman yang lengkap dan siap digunakan dalam berbagai sesi pelatihan. Aktivitas yang telah terbukti ampuh ini dirancang untuk mengajarkan beragam …
A powerful thriller about the doctor who broke all the laws of God and Humanity—from the writer who wrote all the rules of great suspense...
Introduces the principles of successful cloud solutions, covering such topics as cloud service providers, images, queuing, clustering, and Marajo.
This book illustrates the real behavior of everyday consumers and shows how marketers, consumer activists, and public officials influence that behavior. It is organized around an underlying framework that reflects the way marketers look at consumers.
Communication Strategies is a thoroughly researched and comprehensive course for intermediate level students. It covers the vocabulary, patterns and collocations that students need to communicate effectively within 15 general topic area, and all new language is recycled throughout the course.
Branding Governance challenges traditional thinking on brands. Bestselling author Nicholas Ind and cross-cultural communications expert Rune Bjerke expose the flaws in a marketing-led approach to brand-building, and offer in its place a highly-participative, organization-wide process that delivers fulfillment to employees and value to customers. Drawing on a wide range of sources, they show th…
Marketing in the Public Sectoris a groundbreaking book written exclusively for governmental agencies. It offers dozens of marketing success stories from agencies of all typesfrom around the worldso that you can make a difference in your organization. World-renowned marketing expert Dr. Philip Kotler and social marketing consultant Nancy Lee show that marketing is far more than communication…
Ready to Go is a four-level standards-based course that readies adults for self-sufficiency in the three principal areas of their lives: the community, the home, and the workplace. Ready to Go tightly incorporates the major state and federal standards to a complete language syllabus and relevant and practical social language. Ready to Go 1, by Joan Saslow and Tim Collins, is written for beginni…
Reading books is a kind of enjoyment. Reading books is a good habit. We bring you a different kinds of books. You can carry this book where ever you want. It is easy to carry. It can be an ideal gift to yourself and to your loved ones. Care instruction keep away from fire.
From the grandeur of the classical years through the transformations that accompanied the arrival and eventual dominance of the European powers, and from the bitter wars of revolution to the joys and problems of independence, this text is a lively chronicle of the Southeast Asia's past.
English Unlimited is a six-level (A1 to C1) goals-based course for adults. Centred on purposeful, real-life objectives, it prepares learners to use English independently for global communication. The Self-study Pack consists of a Workbook with DVD-ROM. It enables learners to consolidate and build upon work done in class. The Workbook provides extra 'Explore Writing' tasks plus a complete 'Explo…
This is a dictionary. It has more than 100,000 definitions of useful words. It also has illustrations. Big type makes it easy to find the word, easy to understand pronunciation, more meanings for each word, long definitions, special slang and American words and meanings. Every word divided into syllables.
This book offers an accessible survey of key language concepts such as social context and cultural authenticity, using insights from fields including linguistics, sociology, and anthropology.
New edition of a best-selling introduction to systemic functional linguistics explores the social semiotic approach to language most closely associated with the work of Michael Halliday and his colleagues. An approach which views language as a strategic, meaning-making resource, systemic linguistics focuses on the analysis of authentic, everyday texts, and asks both how people use language to m…
Well-written, mercifully jargon-free and packed with knowledgeable advice, this is a primer for every 'new manager'.—Director
The Penguin Writers' Guides series provides authoritative, succinct and easy-to-follow guidance on specific aspects of written English. Whether you need to brush up your skills or get to grips with something for the first time, these invaluable Guides will help you find the best way to get your message across clearly and effectively. A simple and practical guide, How to Write Better Letters exp…